Seasons

A design for all Seasons

The Seasons portfolio consists of a number of RTD propositions covering Western teas, Asian drinks and soya. Our initial task was to harmonise the brand portfolio and brand positioning. This was followed by the rejuvenation of the Seasons brand identity to reflect modernity and lively refreshment.

Following which were tasked with refreshing the product packaging across the Ice Lemon Tea, Asian drinks and the flavoured Soya ranges.